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 GET IN THE IDEA IS {IN}

Brand building, Storytelling, Digital Strategy differentiated with an integrated lens:

1. Get intersectional results vs. siloed deliverables.
2. Balance big picture thinking with timely executed sprints.
3. Expand your brand's cultural lens with multidimensional thought leadership.

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The Idea Is In represents Jo Madnani's collective work as an award-winning marketing and creative leader. Her unconventional career trajectory features agency, in-house and entrepreneurial expertise across pharmaceuticals, FMCG, education, healthcare and fashion. Fusing her eastern roots and western sensibilities, Jo's USP is unfolding the innovative magic found at both likely and unlikely intersections. 

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